No affordable Tesla? See Nissan's new sub-$30K EV with 300-mile range.
Briefly

Nissan refreshed the 2026 LEAF with new styling and an EPA-estimated range of 303 miles, an increase of more than 90 miles over the 2025 model. The LEAF's starting MSRP is $29,990, positioning it as the only new EV priced below $30,000 in the US. Nissan emphasized a mission to keep EVs affordable while adding technology and features, noting the LEAF's price is lower than the original 2011 launch price. Market factors such as the removal of the $7,500 federal tax credit and consumer demand for lower-cost EVs have influenced product strategy and pricing comparisons with competitors like Tesla.
The 2026 Leaf has been updated with a new design and an improved EPA-estimated range of 303 miles, adding more than 90 miles of range over its 2025 model. The starting manufacturer's suggested retail price (MSRP) is $29,990, making the LEAF the only sub-$30,000 EV on the market. "Remarkably, its MSRP is lower today than it was when the original LEAF launched in 2011 at $32,780," a Nissan spokesperson told Business Insider in an email.
Part of the problem is the lack of affordable options for consumers. The Trump administration's move to ax the $7,500 federal tax credit could also make EVs more expensive. "Nissan is refreshing its product portfolio with new and updated models featuring electrified powertrains, responding to increasing interest in affordable EVs, including those in the sub-$30k price bracket," the Nissan spokesperson said. Tesla's most affordable option, the Model 3 sedan, starts at $34,990.
Read at Business Insider
[
|
]