"Cleetus McFarland (Garrett Mitchell) is a leading NASCAR influencer, race car driver, and business mogul who has earned his fortune in a variety of business activities related to automotive content creation, racing, and merchandise. The largest source of his revenue is his YouTube channel, which has over four million subscribers. He releases compelling videos of car constructions, drag racing competitions, and auto culture, and earns revenue through advertising, sponsorships, and paid promotions."
"He invested in 1320Video, a car media company that was started by Kyle Loftis and offered to take control and develop their Instagram when the site was still new and growing fast. McFarland has assisted in the development of the 1320Video Instagram page, which went from virtually nothing to about 10,000 followers, a huge number at the time, by sharing interesting automotive material."
Cleetus McFarland built a diversified automotive business combining content creation, racing, and merchandise. His primary revenue comes from a YouTube channel with over four million subscribers that features car constructions, drag races, and auto culture. Revenue streams include advertising, sponsorships, paid promotions, and merchandise sales. He entered the automotive social media space in 2011 and invested in 1320Video, helping grow its Instagram to roughly 10,000 followers through engaging automotive posts. Early roles expanded to managing Facebook content for 1320Video and receiving paid work, earning modest early pay while learning content distribution that later scaled his brand.
Read at Sportskeeda
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