Ford Revisited Its History With a New Bronco Roadster Concept
Briefly

The Ford Bronco Roadster, originally produced nearly 60 years ago, remains popular today, with its original models fetching high prices at auctions. A new concept vehicle inspired by the classic design has been developed, focusing on the compelling attributes of the 1966 Roadster. Robert Gelardi, the chief designer, highlighted the blend of old and new, maintaining the essence while adding modern elements like distinctive seating and a utilitarian compartment. The design aims to celebrate the Bronco's legacy, although Gelardi has emphasized that these are concept vehicles, not meant for production.
Ford's new Bronco Roadster Concept blends nostalgia with modern design, maintaining appealing simplicity while incorporating unique elements like distinctive seats and a utilitarian rear compartment.
The original Bronco Roadster is highly sought after today, with auction prices exceeding expectations, reflecting its timeless appeal and the enthusiasm surrounding new concepts.
Robert Gelardi, Bronco's chief designer, emphasized the importance of understanding what made the original Bronco compelling while developing the contemporary Roadster concept.
Despite being concept vehicles, the new Bronco designs, especially the Roadster, generate excitement and raise hopes among enthusiasts for potential production.
Read at InsideHook
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