"Aston Martin Lagonda has warned that it will remain loss-making through 2025 after another year of weaker-than-expected sales and further delays to its flagship Valhalla hypercar, sending shares in the British luxury carmaker tumbling. In an unscheduled trading update, the company said it now expects annual sales to fall by nearly 10 per cent and losses to exceed previous forecasts, abandoning earlier commitments to become cashflow positive this year."
"Aston Martin cited "heightened challenges in the global macroeconomic environment," including the impact of US tariffs, shifting Chinese luxury taxes, and supply chain strains, as key factors behind the shortfall. "As a result of the heightened challenges in the global macroeconomic environment, including the ongoing impact of tariffs, the company now expects total wholesale volumes in full-year 2025 to decline by a mid-to-high single-digit percentage compared with 2024," the group said."
"The company confirmed that deliveries of its £850,000 Valhalla hypercar - its most high-profile launch in years - have again been delayed, with just 150 units now expected to reach customers by the end of 2025, fewer than previously pledged. The setback is a blow to Aston Martin's strategy of using ultra-luxury models to drive margins and restore credibility among investors following years of financial turbulence."
Aston Martin now expects annual sales to fall by nearly 10% and losses to exceed previous forecasts, abandoning plans to be cashflow positive this year. Shares dropped more than 8% to 74.65p, erasing recent gains under chief executive Adrian Hallmark. The company cited heightened global macroeconomic challenges, including US tariffs, shifting Chinese luxury taxes, and supply chain strains, and expects full-year 2025 wholesale volumes to decline by a mid-to-high single-digit percentage versus 2024. Dealer deliveries between July and September fell about 13% to 1,430 vehicles, with weaker demand in North America and Asia-Pacific and fewer high-margin special editions. Deliveries of the £850,000 Valhalla hypercar have been delayed, with only 150 units expected by end-2025, undermining margin-recovery strategy.
Read at Business Matters
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