Pete Ruggiero, CEO of Crayola, champions the company's iconic legacy of creativity deeply rooted in Pennsylvania. The production facility in Easton produces crayon products for global distribution, emphasizing local workforce and strong manufacturing presence. Unlike many companies, Crayola retained U.S. production, investing in their employees with educational opportunities at local colleges. The emotional connection people have with Crayola underscores its significance as a trusted brand, showcasing a commitment to art and creativity for generations.
This Crayola brand is such a special, special brand. It's an emotive brand. It's trusted.
Many companies in our space have decided to manufacture overseas in 2007 when everyone else was moving to other parts of the world.
I think the greatest benefit this company gives is the opportunity to, to, to obtain a college education that we pay for.
We pride ourselves on a local workforce that keeps the plant, and the surrounding areas, humming.
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