"Aiming to shake up the Golden State's media landscape, the California Post launched on Monday with a new tabloid newspaper and news site that brings a brash, cheeky and conservative-friendly fixture of the Big Apple to the West Coast. The Los Angeles outpost of the New York Post will be digital first with social media accounts and video and audio pieces but for $3.75 readers can also purchase a daily print publication featuring the paper's famously splashy front-page headlines."
"But he promised the growing staff of between 80 and 100 will focus on issues important to everyday, hardworking Californians, including homelessness, affordability, technology and law and order. Of course, the Post's infamous gossip column will get a Tinseltown version, Page Six Hollywood, that will keep a snarky eye on red carpets and celebrity culture. And sports fans can expect comprehensive coverage of the state's major league teams, as well as the upcoming World Cup and Olympic Games in Los Angeles, Papps said."
The California Post launched a Los Angeles tabloid and digital news site as a New York Post outpost. The outlet will publish social, video and audio content and a $3.75 daily print edition with splashy front pages. Nick Papps, editor-in-chief of the LA newsroom, emphasized the iconic front page and distinctive wit. The inaugural edition targeted Hollywood during awards season, and Page Six will expand into Page Six Hollywood. A staff of 80–100 will focus on homelessness, affordability, technology, law and order, and statewide sports coverage including the World Cup and Los Angeles Olympics. The paper joins Rupert Murdoch's media holdings and builds on the New York Post's national coverage.
Read at www.mercurynews.com
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