Salesforce acquires Apromore for process optimization
Briefly

Salesforce acquires Apromore for process optimization
"This end-to-end visibility will form the foundation for Agentforce. AI agents will soon be able to assess better where automation opportunities lie. They will gain insight into how processes actually work, not how they should work on paper. Salesforce users will have access to features for discovering, simulating, and optimizing business processes. This expertise will be directly integrated into the Salesforce platform."
""Apromore gives customers the end-to-end visibility they need to understand how their business truly operates," explains Steve Fisher, President and Chief Product Officer at Salesforce. The insights are used to identify opportunities for measurement, optimization, and automation through agentic process automation. It's about more than just technology. The acquisition brings domain knowledge in process optimization. Apromore's capabilities include Process & Task Mining, Digital Twins & Simulation, and Root-Cause Analysis."
Salesforce agreed to acquire Apromore, a provider of process intelligence, to strengthen its automation strategy by revealing business process insights. Apromore's software offers a comprehensive view of processes across Salesforce and other enterprise systems, eliminating operational blind spots. End-to-end visibility will serve as the foundation for Agentforce, enabling AI agents to better assess automation opportunities and understand how processes actually operate. Salesforce users will gain integrated capabilities for process discovery, simulation, measurement, optimization, and root-cause analysis. Apromore brings domain expertise in Process & Task Mining, Digital Twins & Simulation, and Root-Cause Analysis to support continuous improvement and automation.
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