London small businesses lead the growth agenda to kick start 2026 - London Business News | Londonlovesbusiness.com
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London small businesses lead the growth agenda to kick start 2026 - London Business News | Londonlovesbusiness.com
"As UK small businesses gear up for a new year of trading, research from Novuna Business Finance reveals a five-year peak in percentage of small business owners (84%) that are starting 2026 with plans to invest in new growth initiatives in order to make their enterprises stronger for the year ahead - and that growth agenda is being driven from the Capital"
"Compared to this time last year, there has been an upturn in the percentage of London-based small businesses that start the New Year prioritising the need to boost new business income - 46% (up from 41% this time last year). In addition, 28% of London small business owners are prioritising the need to diversify their business offering, through new products and services (up from 20% last year)"
"The percentage of London small businesses also looking to reduce fixed costs is up significantly 36% (compared to 22% this time last year). More London-based small businesses are starting 2026 aiming to boost their financial reserves (26% up from 18%) and more are placing priority on having more robust contingency plans in place, to cope with the prospect of prolonged market uncertainty (17% up from 12%)."
Eighty-four percent of UK small business owners plan to start 2026 investing in new growth initiatives, marking a five-year peak. London-based small businesses are the most likely to plan investment (90%), followed by the East Midlands (89%) and the North West (84%). London priorities have risen year-on-year: boosting new business income (46%, up from 41%), diversifying products and services (28%, up from 20%), and reducing fixed costs (36%, up from 22%). Additional London aims include increasing financial reserves (26%, up from 18%) and strengthening contingency planning (17%, up from 12%). A nationally representative sample of 1,000 small business owners was surveyed.
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