"The job developed very naturally. Around eight months in, a partner who knew that I had a background in marketing suggested I help on a campaign for the innovation team. My job was to talk to Deloitte's experts in quantum, AI, blockchain, smart manufacturing, and smart mobility teams. Techies are brilliant, but they are not the best storytellers. I didn't understand everything they said, which made showcasing their work tough."
"I visited him in Berlin, and when I told him I'd arrived by car sharing, he asked what that meant. His curiosity made me realize how powerful it is when complex ideas become understandable. By explaining it to him, I turned something abstract into something emotional and relatable, and it made me realize I could do the same with how I communicate technology at work."
Joined Deloitte in February 2021 as a business analyst in the innovation consulting division. Transformed the consulting role into a new position as Deloitte's first corporate influencer within a year. Leveraged a marketing background to translate technical work from experts in quantum, AI, blockchain, smart manufacturing, and smart mobility into accessible stories. A conversation with a 101-year-old grandfather clarified the power of explaining complex ideas simply. A LinkedIn post about that conversation reached 350,000 people and prompted leadership to propose a full-time role called "Voice for Innovation" in January 2022. Built a professional network proactively, connecting with 100 relevant people weekly and iterating the approach week by week.
Read at Business Insider
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