Gold moves past 3,000 per troy ounce for first time - London Business News | Londonlovesbusiness.com
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Gold moves past 3,000 per troy ounce for first time - London Business News | Londonlovesbusiness.com
"Gold's surge through $4000 has also taken it above £3000 per troy ounce for the first time. This reflects a sudden and very real rush among investors. September was the strongest month for new account openings on BullionVault since the peak of 2020's Covid crisis. October has now made the 5th best start to any month in BullionVault's 20 years of operation. The first seven days brought more first-time users than the full-month average over the past three years."
"There's definitely an element of FOMO in gold's current surge. Gold was already the best-performing asset of the 21st century to date, and 2025 is gold's strongest year since the 1970s. Now establishment names like Morgan Stanley are telling investors that they don't own enough gold, and that's spurred a rush among private banks to catch up (no doubt led by clients demanding to know why they're not more heavily invested), resulting in massive inflows to gold-backed ETF trust funds."
"But there's a more dramatic jump in larger customers, with the number of first-time purchases worth over £100,000 running five times greater than the average level of the past 52 weeks so far in October. In our experience, larger allocations tend to be very sticky, because they represent a determined move to buy gold as a form of portfolio insurance."
Gold has climbed above $4,000 per troy ounce and above £3,000 per troy ounce, prompting a rapid surge in investor demand. September produced the strongest month for new BullionVault account openings since the 2020 Covid peak, and October opened as the fifth-best start in 20 years, with its first seven days exceeding the three-year full-month average for first-time users. Institutional signals and FOMO have driven flows, with firms like Morgan Stanley urging larger gold allocations and private banks accelerating purchases, feeding massive inflows to gold-backed ETFs. Large first-time bullion purchases over £100,000 are running about five times the prior 52-week average, and larger allocations tend to remain as portfolio insurance. New 2025 buyers made up 8.0% of owners but accounted for 13.4% of September sellers, realizing average profits of over £150 per £1,000 invested.
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