
"Glazier said delivery app companies wouldn't budge on the 30% commissions they were charging him. He 'tried to negotiate, but I get nowhere even though we are high-volume,' said the restaurateur. Glazier still uses Uber Eats and Grubhub, but recently decided to prioritize taking orders straight from customers."
"When people place orders through our site or the app, the information goes to Uber Eats or DoorDash, which handle deliveries for us. They charge us a $3.99 fee, but it's much less than 30%. Since he set up a dedicated app six months ago, orders placed directly by customers increased from 5% to 15% of all of Morgan's deliveries."
Morgan's Brooklyn Barbecue, a prominent Texas-style barbecue restaurant in Brooklyn, is combating high delivery commissions by encouraging customers to order directly through its own website and app rather than using third-party delivery services like DoorDash, Grubhub, and Uber Eats. Owner Matthew Glazier implemented a dedicated app six months ago, increasing direct orders from 5% to 15% of total deliveries, with a goal of reaching 50%. After unsuccessful negotiations with delivery platforms over their 30% commission rates, Glazier maintains accounts with major services but prioritizes direct orders through email marketing and in-bag reminders. When customers order directly, the restaurant uses Uber Eats or DoorDash solely for delivery, paying only $3.99 per order instead of the standard 30% commission.
#delivery-commissions #restaurant-direct-ordering #third-party-delivery-services #business-cost-reduction
Read at New York Post
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