Growing Careers From The Ground up: A Brooklyn Model For New York's Cannabis Workforce
Briefly

New York's burgeoning cannabis industry is expected to create 60,000 jobs and drive billions in revenue. However, the challenge lies in ensuring that growth is equitable, benefiting communities adversely affected by prior cannabis prohibitions. The vision supported by the NYCETC stresses the need for intentional workforce equity to avoid repeating past injustices. The Travel Agency, a cannabis store in Downtown Brooklyn, exemplifies how hiring practices focused on marginalized communities can effectively drive change. Inclusive workforce strategies, removal of employment barriers, and sustainable career paths are essential for maximizing the industry’s potential.
The cannabis industry must be transformational, putting workforce equity at the center of its growth strategy, especially for those harmed by past criminalization.
Without intentional investments in workforce development, New York risks repeating the injustices that legalization set out to repair.
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