"On January 9, 2026, Compass officially closed its $1.6 billion acquisition of Anywhere Real Estate, the parent company of iconic brands like Coldwell Banker, Sotheby's International Realty, and Century 21. This merger creates a "mega-brokerage" called Compass International Holdings with roughly 340,000 agents-commanding nearly 20% of the U.S. home-sales volume."
"His strategy aims to build a brokerage-led ecosystem founded on the principle of "your listing, your lead," allowing agents to retain control over their client data and leads rather than paying portals for them. A cornerstone of this future vision is the push for Private Exclusives, which allows sellers to test prices privately within the Compass network before going public."
Compass completed a $1.6 billion acquisition of Anywhere Real Estate, creating Compass International Holdings with roughly 340,000 agents and about 20% of U.S. home-sales volume. The company is pivoting from competing with brokerages to directly challenging major search portals by promoting a brokerage-led ecosystem based on "your listing, your lead," so agents retain control of client data and leads. Compass is pushing Private Exclusives to let sellers test prices privately within its network before public listing. Ford Realty is offering a 60% buyer rebate from its broker-fee portion, exceeding rebates from Redfin and Compass.
Read at Boston Condos For Sale Ford Realty
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