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"Deven grew up in a small town in southern Oregon, renowned for its extensive trail networks."

"He has held almost every job in the industry, from an unpaid shop groom to sales and service manager, and even PR and Marketing for several prominent cycling brands."

"With a deep love for cycling in all its forms, Deven advocates opening the sport to everyone and facilitating positivity."

Deven grew up in a small town in southern Oregon known for extensive trail networks. He has held almost every job in the cycling industry, ranging from unpaid shop groom to sales and service manager and roles in PR and Marketing for several prominent cycling brands. His career spans hands-on maintenance, management, customer-facing sales and service, and communications and brand work. He holds a deep love for cycling in all its forms. He actively advocates opening the sport to everyone and fostering positivity within the cycling community. He brings both practical and strategic perspectives to the sport.

Read at BikeMag