"Opera is worth $3.4 billion and is expected to grow to $5.33 billion over the next few years. First-time attendance has more than tripled since 2021, as more young people head to the opera house."
"People are turning away from the digital and towards the analog. In a world ravaged by AI, people increasingly want things they can touch, own, and experience."
Opera is recovering from the pandemic and is currently valued at $3.4 billion, projected to grow to $5.33 billion. First-time attendance has tripled since 2021, particularly among young audiences. This resurgence reflects a broader trend of people seeking analog experiences over digital ones. In an age dominated by AI, there is a growing desire for tangible, real-life experiences that offer authenticity and emotional depth.
Read at Fast Company
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