LAKEFRONT BREWERY PARTNERS WITH BENNO'S CONCESSIONS AT THE WISCONSIN STATE FAIR - The Beer Thrillers
Briefly

Lakefront Brewery and Benno's Concessions are collaborating to establish the Lakefront Brewery Biergarten at the Wisconsin State Fair. Located near the Bank Five Nine Amphitheater, this venue will offer a range of Lakefront beers, including IPAs and gluten-free options, alongside cocktails and non-alcoholic beverages like mocktails. Both companies have deep Milwaukee roots and aim to create a unique experience for fairgoers. In addition to beverages, the Biergarten will feature bar games and an inviting atmosphere for visitors to enjoy the fair.
The Lakefront Brewery Biergarten at the Wisconsin State Fair will serve a variety of beers including Riverwest Stein, IPA, and Oktoberfest, alongside cocktails and mocktails.
Russ Klisch, Owner of Lakefront Brewery, expressed pride in representing their brand at the State Fair and partnering with Benno's Concessions for this event.
Jacob Hicks, Marketing and Promotions Manager for Benno's, emphasized the significance of the collaboration, highlighting both businesses’ Milwaukee roots and family foundations.
The Biergarten will also feature classic cocktails, frozen drinks, and non-alcoholic options, creating an engaging atmosphere with bar games to enhance the fair experience.
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