The new U-Haul Art Fair is pulling up in Chelsea

"A new fair is parking just south of The Armory Show this year. Presented by U-Haul Gallery, the nomadic enterprise staging shows in the back of rented moving trucks, U-Haul Art Fair (5-7 September) will have ten participants parked streetside in Chelsea. Instead of a stand with four white walls, each exhibitor will have a moving van of their own."

"For nearly a year, James Sundquist and Jack Chase have parked U-Haul trucks on the street outside busy galleries and art fairs, thrown open the roll-up door and invited passers-by inside. Along with the art on display in the truck, their performances as renegade art slingers and their satirical social media presence have become an extension of the tongue-in-cheek gallery, using plenty of jargon to poke fun at art world pageantry."

"For now, the organisers are keeping the exact location of the fair under wraps, only saying they plan to park the trucks on a street between 10th and 11th avenues and 20th and 30th streets, the area of Chelsea with the highest concentration of galleries. Each exhibitor paid $2,500 in fees to cover truck rental, insurance, building materials and marketing. The fair will take care of driving and parking the trucks, as well as putting up walls and hand-painting signs."

U-Haul Art Fair will run 5–7 September with ten exhibitors parked streetside in Chelsea, each occupying a rented moving van instead of a traditional stand. James Sundquist and Jack Chase stage nomadic U-Haul Gallery shows by opening roll-up doors of trucks parked outside galleries and fairs, inviting passers-by inside. Their performances, satirical social media presence, and tongue-in-cheek use of art-world jargon extend the gallery's guerrilla persona. Organizers plan to park trucks on a street between 10th and 11th avenues and 20th and 30th streets. Each exhibitor paid $2,500 to cover costs; the fair handles logistics and signage. Lineup includes A Hug From The Art World, Nino Mier Gallery, Last Days, and Post Times.

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