"The costs of running large language models are genuinely high, the pressure to monetise is intense, and the credit-based pricing model has become the industry's preferred tool for threading that needle."
"When Figma introduced Dev Mode at its 2023 Config event, it arrived as a free beta. The pitch was straightforward: a dedicated space for the designer-to-developer handoff."
"Then the beta ended. Dev Mode became a paid add-on, priced at $25 per seat per month on the Organisation plan and $35 on Enterprise."
The introduction of credit-based pricing in AI tools has created a divide between basic access and meaningful access. Users often find features they rely on become gated or require additional subscriptions. This trend is not new but has intensified with AI due to high operational costs and monetization pressures. Figma's transition from free beta features to paid add-ons exemplifies this shift, impacting freelancers and small teams more than larger enterprises, which can absorb these costs more easily.
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