The song 'BBL Drizzy' by comedian Willonius Hatcher emerged during a public feud between rappers Kendrick Lamar and Drake, fueled by viral claims regarding Drake's appearance. Blending AI technology and humor, the track soared in popularity, culminating in a sampling by producer Metro Boomin and acknowledgement from notable publications as a significant moment for AI art and music. Hatcher, acknowledged as a pioneer in AI, attributes his success to years of hard work in comedy and skill honing, emphasizing the importance of timing and persistence in achieving viral success.
Willonius - who will speak at TNW Conference on June 19 - is modest about his creation. "It was just one of those things where everything was in perfect alignment."
The Washington Post called it "a real breakthrough for AI art," while describing it as "the beginning of the future of AI music."
You never know what could go viral. All that you can do is just maintain a system and a work ethic. Even when ['BBL Drizzy'] went viral, my whole thing was to keep working.
"BBL Drizzy" became a cultural touchstone, blending AI, comedy, pop culture, and music, swiftly going viral amid the Kendrick and Drake feud.
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