Spotify Cracks Down on AI, Removing 75 Million Tracks and Targeting Voice Clones
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Spotify Cracks Down on AI, Removing 75 Million Tracks and Targeting Voice Clones
"Spotify is strengthening its policies against AI "bad actors" and has removed "over 75 million spammy tracks" from its platform in the last year. In a new announcement, Spotify said that it is increasing protections against music intended to "confuse or deceive listeners, push 'slop' into the ecosystem, and interfere with authentic artists working to build their careers." The company detailed a three-prong effort to protect artists and listeners, including a new impersonation policy, an updated spam filter, and standardized AI disclosures in music credits."
"The impersonation policy has been updated to give artists "clearer recourse" against AI voice clones and other forms of unauthorized vocal impersonation, which are only allowed when the impersonated artist has authorized the usage. Spotify has said it is also "ramping up" investments against "content mismatch," which occurs when impersonators fraudulently upload music to another artist's profile."
"Second, the updated music spam filter, rolling out this fall, is designed to combat "mass uploads, duplicates, SEO hacks, artificially short track abuse, and other forms of slop have become easier to exploit as AI tools make it simpler for anyone to generate large volumes of music." This system will flag uploaders of these tracks and stop recommending their content to users. To avoid penalizing the legitimate uploaders, Spotify will "conservatively" implement the filter and adjust it to combat new schemes."
Spotify removed over 75 million spammy tracks in the last year and is strengthening protections against AI-driven abuse that harms listeners and artists. Measures include an updated impersonation policy that allows vocal cloning only with explicit artist authorization and faster review processes to address content-mismatch uploads. The company partnered with distributors to stop fraudulent uploads at the source and reduced wait times so artists can report mismatches even pre-release. An updated spam filter will flag mass uploads, duplicates, SEO hacks, and artificially short tracks and will deprioritize flagged uploaders while being conservatively implemented to avoid false penalties. Standardized AI-use disclosures in credits will inform fans and support responsible creators.
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