"Otter.ai CEO Sam Liang isn't satisfied with the company being viewed, and used, as just a meeting notetaker. Liang wants Otter.ai to become a go-to source for enterprises and a new batch of products released Tuesday is the first step in that evolution. The Silicon Valley-based AI meeting assistant startup released Tuesday a new suite of tools for enterprises designed to better incorporate data from meetings into other workflows by funneling that information to a central knowledge base."
"When Otter was founded in 2016, there were just a handful of meeting transcription companies - a far leap from today. The AI boom that kicked off in 2022 fueled a surge in startups like Granola or Circleback. Even older players like Fireflies have seen a surge in interest. Liang argues this transition puts Otter into a separate division than its former peers."
Otter.ai released an enterprise product suite that funnels meeting data into a central knowledge base to integrate with other workflows. The suite includes an API for custom integrations with platforms such as Jira and HubSpot, an MCP server that connects Otter data to external AI models, and an AI agent that can search meeting notes and presentations. Meetings are framed as the primary repository of corporate knowledge, spanning customer calls and marketing discussions. Centralizing those records aims to reduce information silos, increase cross-team visibility, and turn conversations into measurable enterprise value to scale growth.
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