ElevenLabs strike deals with celebs to create AI audio | TechCrunch
Briefly

ElevenLabs strike deals with celebs to create AI audio | TechCrunch
"ElevenLabs struck a deal with actors Michael Caine and Matthew McConaughey to AI-generate their voices, the company announced this week. Hollywood and AI have an up-and-down relationship, with AI and its - or lack thereof - guardrails serving among the main concerns that led to the Hollywood strikes a few years ago. Since then, some artists have started to warm up to the idea of AI."
"Last year, Meta announced that its Meta AI would offer voice assistants that sound like actresses Kristen Bell and Judi Dench. With McConaughey, an investor in ElevenLabs, the company will translate his newsletter into Spanish audio with the use of his AI voice. ElevenLabs also announced this week that it was launching a marketplace to let brands use authorized AI-generated voices of celebrities, which will include Caine and other names like Liza Minelli and Dr. Maya Angelou."
ElevenLabs secured agreements to AI-generate the voices of Michael Caine and Matthew McConaughey. Hollywood’s relationship with AI has been uneven, with concerns about guardrails cited among causes of recent strikes, though some artists are becoming more receptive. Meta previously offered AI voices modeled on Kristen Bell and Judi Dench. McConaughey, an ElevenLabs investor, will have his newsletter translated into Spanish audio using his AI voice. ElevenLabs is launching a marketplace that lets brands access authorized AI-generated celebrity voices, including Caine, Liza Minnelli, and Dr. Maya Angelou. ElevenLabs is a prominent AI unicorn backed by a16z and ICONIQ.
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