"Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. I am seeing some really heated Google search ranking volatility over the past 24-hours again. Google is testing third-party endorsement content on search ads. Google added a preferred sources help document. Google Business Profile review appeals are no longer delayed. Google Ads PMax has new one click ad previews. And I posted the weekly SEO video recap."
"Can we control AI? Google DeepMind's plan for responsible AI, CNBC Dow to Cut 4,500 Employees in AI Overhaul, Wall Street Journal Grounding in Truth - What are The Surfaces that Matter to LLMs?, SearchEngineWorld Keeping your data safe when an AI agent clicks a link, OpenAI OpenAI's Sora app is struggling after its stellar launch, TechCrunch Project Genie: AI world model now available for Ultra users in U.S., Google Blog"
Significant Google search ranking volatility occurred over a 24-hour period. Google tested third-party endorsement content on search ads and published a preferred sources help document. Google Business Profile review appeals are no longer delayed, restoring normal appeal processing. Google Ads Performance Max (PMax) introduced one-click ad previews to streamline creative review. Multiple AI and LLM updates appeared across the industry, including DeepMind responsible AI planning, major corporate AI staffing changes, OpenAI model retirements and product shifts, and new AI offerings like Project Genie. Additional SEO and analytics links covered schema benefits, keyword research, patents, and local review platform behavior.
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