"Others, like Wedbush Securities' Dan Ives, think Apple has a "massive opportunity" to capitalize on AI. With a $310 per-share target on shares of AAPL, he's among the biggest of bulls on the name. Personally, I'm more inclined to side with Ives and the bulls, given Apple seems like a story that's about so much more than just the iPhone, iPad, and Mac; it's more about the AI strategy, which, I believe, will become clearer in 2026."
"Apple Intelligence has seemingly set a low bar for Apple and AI, perhaps so much so that a well-polished product might be able to spark a breakout, the likes of which Apple may not have seen since 2020. Even without a gigantic leap between iPhone releases, I do think getting AI right could mean the difference between decent results and one of those once-per-decade device supercycles."
Apple shares recovered strongly from April lows, rising nearly 50% and reaching just above $258 before flattening. Analysts are divided: Jefferies issued a sell rating warning of overheated iPhone expectations, while Wedbush's Dan Ives set a $310 target and called AI a "massive opportunity." Apple appears to be positioning beyond iPhone, iPad, and Mac toward an AI strategy that could become clearer in 2026. Apple trails current AI leaders like OpenAI but can still make up ground. Apple Intelligence has set low expectations, and a polished AI product could trigger a device supercycle comparable to 2020.
Read at 24/7 Wall St.
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