During a keynote at SXSW, Eddy Cue, Apple's SVP, stated that he believes AI search engines might overtake conventional search engines such as Google. This comment comes amidst ongoing legal scrutiny of Google, which has previously been found to have anti-competitive practices in ad-tech markets. Cue's statements raised concern regarding Apple's financial model based on Google being the default search engine on Safari, highlighting the potential ramifications on both companies should legal decisions reshape their partnership.
"Eddy Cue expressed concerns about the long-term viability of Apple's financial relationship with Google, especially with suggestions that AI search engines may eventually replace traditional ones like Google."
"Cue's comments about AI were made in the context of pending legal actions against Google that could impact Apple's revenue share from being the default search provider on Safari."
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