"The CTA Annual Workshop sponsored by Tourism Ireland was the first edition of the organisation's new-look annual event and featured a full day of pre-arranged, one-to-one business development meetings. The Buyer Workshop hosted a record 1,296 meetings between CTA buyer members, including coach tour operators and suppliers, and CTA supplier members, such as hotels, shows and attractions, destinations, ferry and cruise operators, and service providers."
"Proceedings began on Saturday 7 February with a pre-event fam trip sponsored by Tourism Northern Ireland for operators and wholesalers, taking in the Causeway Coastal Route and Mid Ulster. Following this, on Sunday 8 February, the CTA Annual Workshop fam trip, open to all CTA members, included a walking tour of The Derry Walls, plus a visit to the Museum of Free Derry, and The Story of Derry Exhibition featuring the Derry Girls Experience."
The CTA Annual Workshop 2026 took place 6–10 February in Derry~Londonderry and attracted nearly 180 industry stakeholders. The event was a new-look edition sponsored by Tourism Ireland and included a full day of pre-arranged, one-to-one business development meetings. The Buyer Workshop hosted a record 1,296 meetings between CTA buyer members and CTA supplier members, covering operators, hotels, attractions, destinations, ferry and cruise operators, and service providers. The schedule featured fam trips across Northern Ireland and County Donegal to develop new coach tourism products, including tours of the Derry Walls, Museum of Free Derry, Wild Ireland sanctuary, Muff Distillery, and hospitality at O'Loughlin's Irish House. J&K Coaches provided transfers for the fam trips.
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