"A few days after the close of Busworld Europe 2025, it's time to look beyond the spotlights and the crowded stands. Trade fairs are mirrors of ambition as much as of reality, and Brussels offered both - innovation on stage, uncertainty behind the scenes. Here are a few reflections on what this year's edition really revealed about the direction of the bus and coach industry."
"At best, they foreshadow what is to come; at worst, they create illusions that dissolve as soon as the lights go off. Many buses have debuted at exhibitions without ever entering production. Yet it is equally true that zero-emission buses have dominated European fairs since before the pandemic, when electric vehicles still represented only a small fraction of total registrations."
Trade fairs often foreshadow trends while sometimes creating illusions, since many exhibition buses never reach production. Zero-emission buses have dominated European fairs since before the pandemic and have shifted from niche registrations to meaningful market presence. Electric intercity buses and coaches generated the most product news at Busworld Europe 2025, reflecting early-stage decarbonization in long-distance transport. ACEA reported a 21 percent share of new bus registrations in the first half of 2025, the best performance across vehicle segments. ACEA projects roughly 20,000 electric intercity/coaches and 48,000 urban electric buses entering Europe between 2025 and 2030.
Read at Sustainable Bus
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