In Episode 8 of StreetSmart, Hana Creger from the Greenlining Institute discusses effective messaging strategies to advocate for climate equity. She emphasizes that traditional approaches highlighting climate change and air quality issues often do not resonate with the public. Instead, she suggests framing environmental improvements in terms of practical benefits like reduced commuting times and lower costs. Although the state budget restores some transit funding, it notably excludes the Active Transportation Program, raising concerns about support for walking and biking infrastructure amid pressing environmental issues.
hammering people about climate change and air quality is not winning hearts and minds. We should instead focus on the benefits of improved air quality for commuting times and costs.
the state budget restores funding for public transit, but not for the Active Transportation Program, which affects facilities for walking and biking.
#climate-equity #public-transportation #budget-politics #environmental-advocacy #messaging-strategies
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