Why Land O'Lakes is piloting a new AI tool called 'Oz' in bid to help boost profits on cost-pressured American farms | Fortune
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Why Land O'Lakes is piloting a new AI tool called 'Oz' in bid to help boost profits on cost-pressured American farms | Fortune
"Knowing that farmers are always angling to achieve the most profit per acre possible, Land O'Lakes developed and is currently piloting a new AI tool called "Oz," which can help agronomists as they work with farmers to map out an ideal crop production plan that accounts for different weather variations, soil health, pest risks, and seed selection. All those decisions ultimately factor into a successful yield for the farmer."
"Oz relies on Land O'Lakes' insights, including millions of data points compiled over a 20-year period by the Minnesota-based Fortune 500 company. Land O'Lakes worked with Microsoft to build the Oz mobile app, which is currently an internal pilot program and designed to replace a physical 800-page book that agronomists rely on to make recommendations to farmers. Anderson says she is "very confident" that Land O'Lakes will be able to prove the return on investment for Oz to justify a full deployment."
American farmers face plunging crop prices, higher input costs from tariffs, and shrinking labor, with a 7% drop in the agricultural workforce between March and July. Land O'Lakes developed Oz, an AI mobile app built with Microsoft, that uses millions of data points from a 20-year dataset to help agronomists design crop production plans accounting for weather, soil health, pests, and seed selection. The app replaces an 800-page physical guide and is undergoing an internal pilot. Leadership expects Oz to demonstrate a return on investment by improving yields and saving agronomists time.
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