"For the first time in their history, AC Milan can count on over €100m in sponsorship revenue in a single financial year, as highlighted by a report. While the performances haven't always been brilliant on the pitch, with last season especially being a big struggle, Milan have made great strides on the corporate side of things. Indeed, they have worked hard on leveraging the brand as much as possible."
"According to a report from Il Sole 24 Ore, as cited by MilanNews, Milan can now count on over €100m in sponsorship revenue. It's the first time this has happened in the club's history, going from €80.8m in 2022-23, €90.5m in 2023-24 and €91.1m in 2024-25. The increase comes from various partnerships signed in the last few weeks, most notably the renewal with Emirates, which will see the airline pay €35m per season to the Rossoneri."
AC Milan surpassed €100m in annual sponsorship revenue for the first time, building on previous seasons of €80.8m (2022–23), €90.5m (2023–24) and €91.1m (2024–25). The revenue jump reflects recent partnerships, including an Emirates renewal worth €35m per season, and an expanded portfolio of about 44 commercial partners. CEO Giorgio Furlani and Chief Commercial Officer Maikel Oettle led the commercial push to monetise the Milan brand. On-field performances remain uneven, with last season described as a significant struggle, and the club aims to convert commercial gains into sporting success.
Read at SempreMilan
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