"If you ask 100 people what the main problem with Serie A is, I think an overwhelming majority would say the TV rights revenue. While it risks becoming a scapegoat to explain all of the league's problems (not a healthy mindset), it's hard to argue against its importance. So, how do you fix it? Gerry Cardinale is one of the Serie A club owners who have talked about this the most in various interviews over the years."
"Therefore, during my research for this article, I listened to many (and I mean many) interviews with the Milan owner, attempting to understand the core of his solution. Partly because I wanted to explain it to you, but also because I really wanted to find out myself. I think I got there in the end, also finding some similarities with the Napoli owner, Aurelio De Laurentiis."
"DAZN and Sky Italia are still the rights holders in Italy, having agreed to share the duties, while it varies from country to country on the international front. The fact that the Premier League makes over three times as much as Serie A (!) tells you everything you need to know. It's so hard to compete with that and in many ways, we are facing an uphill battle."
Gerry Cardinale, a Milan owner, proposes solutions to Serie A's TV revenue gap, but public interviews often leave his proposals unclear. Analysis of multiple interviews reveals a core approach similar to Napoli owner Aurelio De Laurentiis. Serie A's domestic and international TV rights lag far behind the Premier League, earning roughly one-third. DAZN and Sky Italia currently split domestic rights, while international deals vary by country. The Premier League's greater international earnings deepen the competitive gap, making recovery difficult without structural revenue changes and clearer strategic initiatives.
Read at SempreMilan
Unable to calculate read time
Collection
[
|
...
]