Future-proofing brands' search strategies: harnessing LLMs for enhanced discoverability
Consumers have shifted from traditional Google searches to social media and AI tools like ChatGPT for information, favoring engaging and interactive experiences.
Comet, the new AI-powered browser from Perplexity, integrates AI search tools for a seamless browsing experience and is available through the Perplexity Max subscription.
Tomiko walked away understanding that her content was indeed built for search engines, that it was not a problem Google was just going to fix and her problems will be solved.