#retail-strategies

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#consumer-behavior
WWD
4 weeks ago
Marketing

Retailers Warned to Prepare Alternate Marketing Strategies Amid Potential TikTok Ban, New Report Finds

Retailers must develop contingency plans as a TikTok ban looms, with 68% recognizing potential business impacts.
TikTok is a significant platform for product discovery, urging retailers to rethink their marketing strategies. [ more ]
The Drum
3 months ago
Marketing

The gateway to conversions: 5 ways retailers can create incremental opportunity

Focusing on incremental revenue and generating more of it can help retailers overcome challenges and competition in the online marketplace. [ more ]
WWD
4 weeks ago
Marketing

Retailers Warned to Prepare Alternate Marketing Strategies Amid Potential TikTok Ban, New Report Finds

Retailers must develop contingency plans as a TikTok ban looms, with 68% recognizing potential business impacts.
TikTok is a significant platform for product discovery, urging retailers to rethink their marketing strategies. [ more ]
The Drum
3 months ago
Marketing

The gateway to conversions: 5 ways retailers can create incremental opportunity

Focusing on incremental revenue and generating more of it can help retailers overcome challenges and competition in the online marketplace. [ more ]
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Business Insider
1 month ago
Marketing

New Shopify data shows how just important influencers and social media are to merchants

Influencers and social media are crucial for retailers, with 73% emphasizing social engagement as a primary customer relationship strategy. [ more ]
Modern Retail
1 month ago
Marketing

Amazon Briefing: Despite its ubiquity, brands are rethinking and scaling back their Amazon strategies

Brands face challenges on Amazon due to the platform's focus on convenience at the expense of profitability. [ more ]
Shopify
4 months ago
Marketing

The Most Popular TikTok Shop Products for Retailers and Shoppers (2024) - Shopify

Curating desirable products and offering an easy purchasing interface can drive impulse purchases, as seen in grocery stores and on TikTok. [ more ]
Shopify
5 months ago
E-Commerce

Build a Successful Ecommerce Grocery Store With These Strategies (2024) - Shopify

Consumers shifted to online grocery shopping during the pandemic for convenience and diverse options.
Food retailers are adapting to the online grocery marketplace by focusing on convenience, variety, and customer service. [ more ]
CraftBeer.com
2 months ago
Beer

The NA Way: The Rise of Non-Alcohol Beer

Retailers should offer nonalcoholic options to tap into a growing market, with NA beer projected to grow globally and in the U.S. [ more ]
Engadget
3 months ago
Tech industry

Amazon Prime Day 2024 returns on July 16 and 17

Amazon Prime Day 2024 announced on July 16 and 17. Deals exclusive to Prime members. Possible return of October Prime Day for holiday season kickoff. [ more ]
Entrepreneur
3 months ago
Marketing

Free Webinar | July 10: How to Get Your Products Sold in Stores | Entrepreneur

Learn strategies from Ross MacKay on placing products in retail stores successfully. [ more ]
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