#partnership-strategy

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The Drum
3 months ago
Marketing

Inside Arena Breakout x Grab's unconventional, reality-bending partnership

An unconventional partnership between Grab and Tencent Games blurred the line between in-game and real-life engagement to enhance user experience. [ more ]
AdExchanger
2 months ago
Marketing tech

Moloco Invests In Its Competitor Topsort As The Retail Media Stakes Go Up | AdExchanger

Newcomers in the commerce media market can benefit from partnership and strategic investments to strengthen their position. [ more ]
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