#media-networks

[ follow ]
#retail-media #advertising #first-party-data #press-freedom #pentagon-policy #pete-hegseth #pinterest
fromwww.mediaite.com
3 days ago

Fox News to Join Other Networks in Rejecting Pete Hegseth's Pentagon Media Pledge': Report

(AP Photo/Mark Schiefelbein) Major television networks including War Secretary Pete Hegseth's former employer Fox News are expected to release a joint statement rejecting a Trump administration order that will sharply curtail press freedom at the Pentagon. The move follows a late Friday memo from Hegseth demanding reporters sign a new In-Brief for Media Members agreement or surrender their Pentagon access cards by Tuesday. The order forbids journalists from soliciting tips, photographing, or even sketching what they see inside the building.
US politics
Marketing tech
fromMarketing Dive
3 weeks ago

Pinterest mobilizes Gen Z searchers, retail media with new ad offerings

Pinterest launched Top of Search and local inventory ad formats plus a Media Network Connect tool to expand advertiser reach, showcase nearby stock, and link campaigns to media networks.
#retail-media
fromDigiday
3 months ago
Marketing

Inside Kristi Argyilan's RMN playbook: Lessons from the 'godmother' of retail media

fromDigiday
3 months ago
Marketing

Inside Kristi Argyilan's RMN playbook: Lessons from the 'godmother' of retail media

Marketing tech
fromThe Drum
4 months ago

Retail media: 5 of the industry's biggest questions, answered

Retail media is growing quickly but also becoming fragmented, complicating measurement and strategy.
To measure retail media ROI effectively, brands need a unified approach and consistent metrics.
Closed-loop reporting is essential for understanding retail media performance.
more#retail-media
[ Load more ]