MarTech6 days agoMarketingMaking sense of the $3 billion market for B2B marketing data | MarTechData is essential for effective B2B marketing strategies, especially for enrichment and targeting. [ more ]
MarTech1 week agoMarketingHow to revamp your lead scoring strategy for 2025 | MarTechMarketers are adopting data-driven lead generation strategies to improve effectiveness in preparation for 2025. Lead scoring helps prioritize sales efforts towards the most promising leads, improving efficiency. [ more ]
Business Matters2 weeks agoMarketingQualifying B2B Leads: How to Focus on the Right ProspectsQualifying leads maximizes conversion potential by focusing on the right prospects. [ more ]
MarTech6 days agoMarketingMaking sense of the $3 billion market for B2B marketing data | MarTechData is essential for effective B2B marketing strategies, especially for enrichment and targeting. [ more ]
MarTech1 week agoMarketingHow to revamp your lead scoring strategy for 2025 | MarTechMarketers are adopting data-driven lead generation strategies to improve effectiveness in preparation for 2025. Lead scoring helps prioritize sales efforts towards the most promising leads, improving efficiency. [ more ]
Business Matters2 weeks agoMarketingQualifying B2B Leads: How to Focus on the Right ProspectsQualifying leads maximizes conversion potential by focusing on the right prospects. [ more ]
MarTech5 months agoData scienceA scoring model your GTM team will fall in love with | MarTechShift focus from lead scoring to human scoring for better outcomes. [ more ]
MarTech5 months agoMarketingLead scoring for existing customers: Best of the MarTechBot | MarTechLead scoring can be used for existing customers to enhance engagement, identify upselling opportunities, and detect potential churn risks. [ more ]
MarTech5 months agoData scienceA scoring model your GTM team will fall in love with | MarTechShift focus from lead scoring to human scoring for better outcomes. [ more ]
MarTech5 months agoMarketingLead scoring for existing customers: Best of the MarTechBot | MarTechLead scoring can be used for existing customers to enhance engagement, identify upselling opportunities, and detect potential churn risks. [ more ]
Shopify6 months agoArtificial intelligenceHow To Use AI for Sales: 8 Effective AI Sales Tools, In No Particular Order (2024) - ShopifyAI in sales streamlines tasks, enhances customer engagement, and optimizes sales training for improved efficiency. [ more ]
Entrepreneur9 months agoMarketingHow to Maximize Sales Efficiency With These 2 Lead Generation Strategies | EntrepreneurLead scoring and grading are important tools for enhancing lead management strategies. Lead scoring involves ranking prospects based on their perceived value to the organization. [ more ]