#data-silos

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AdExchanger
1 week ago
Artificial intelligence

GrowthLoop Brings Generative AI To Its Customer Data Platform | AdExchanger

GrowthLoop's The Loop employs generative AI to enhance marketers' understanding of campaign performance through analysis and actionable insights. [ more ]
#data-management
ClickUp
4 weeks ago
Data science

How to Implement a Single Source of Truth in the Workplace

A single source of truth (SSOT) consolidates data, reduces errors, and streamlines workflows for organizations. [ more ]
AdExchanger
4 months ago
Data science

Twilio Is Building A Bridge For Marketers Between Data Warehouses And Its Segment CDP | AdExchanger

Data silos still exist in organizations, hindering efficient data management. [ more ]
ClickUp
4 weeks ago
Data science

How to Implement a Single Source of Truth in the Workplace

A single source of truth (SSOT) consolidates data, reduces errors, and streamlines workflows for organizations. [ more ]
AdExchanger
4 months ago
Data science

Twilio Is Building A Bridge For Marketers Between Data Warehouses And Its Segment CDP | AdExchanger

Data silos still exist in organizations, hindering efficient data management. [ more ]
moredata-management
MarTech
7 months ago
Marketing

Only 6% of global marketers apply customer insights to product and brand | MarTech

Only 24% of global brands map customer behavior and sentiment. Only 6% use customer insights for their product and brand approach.
50% of marketers rely on siloed point solutions or single-channel solutions, hindering personalized cross-channel experiences. [ more ]
MarTech
9 months ago
Business intelligence

Breaking down data silos: A practical guide to integrated marketing data | MarTech

Data silos hinder companies from gaining a complete picture of their customers.
Better data management can save an average organization $12.9 million annually. [ more ]
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