#b2b-advertising

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Entrepreneur
2 months ago
Marketing

Brands are Rushing to Send Out Newsletters. Here's Why You Should Do the Same | Entrepreneur

B2B brands are increasingly focusing on advertising in newsletters due to the evolving landscape of communication and the importance of direct, personalized contact with the audience. [ more ]
Adweek
3 months ago
Marketing

B2B Influencer Marketing: It's Not Rocket Science

B2B advertising is considered monotonous and lacking in understanding of the human experience.
LinkedIn can be a powerful platform for B2B marketing, offering a unique community of creators and high engagement rates. [ more ]
The Drum
4 months ago
Women in technology

We're still waiting for B2B advertising's feminist revolution

Women make up a higher proportion of business decision-makers than before
B2B ads are still male-focused [ more ]
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