From a box office standpoint, the 2024 film didn't make Sony's nascent franchise any more viable; it's the lowest-grossing film based on a Marvel character, ever.
Madame Web was never destined to find its audience as a movie theater blockbuster; instead, it belongs to a bygone era where mid-budget chick flicks and low-risk cult classics had just as much pull as superhero tentpoles.
Madame Web's potential success might have been higher if it began its life on a streaming service, given its 'so bad it's good' spectacle and 2000s-era sleepover movie humor.
One of Madame Web's biggest flaws is in its scope, setting up an exciting future but failing to show the transformation from young adult to superhero, exemplified by Dakota Johnson's Cassandra Webb.
#madame-web #sony-spider-verse #box-office-failure #streaming-service-potential #superhero-genre-dynamics
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