Meta's latest offering, the Quest 3S, is positioned as a budget-friendly alternative to Apple's exorbitantly priced Vision Pro, with a starting price of $300.
While Apple's Vision Pro is at the pinnacle of mixed-reality technology, featuring high-end specs and components, Meta's Quest 3S appeals to cost-conscious buyers by simplifying hardware.
Greatly reduced specifications allow Meta to create a more affordable headset. For $300, users receive decent performance but will miss out on the premium features of the Vision Pro.
Meta's strategy to target the lower-end market comes as Apple's Vision Pro remains unaffordable for many. Even with stripped-down specs, the Quest 3S captures a significant consumer base.
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