Essentially, the FTC is punting on a final decision until more information is available.
Many major video games companies have paid big bucks for COPPA violations. For example, Epic paid $520 million to settle with the FTC.
The tech is intended to create a new method for obtaining parental consent under the Children's Online Privacy Protection Rule (COPPA rule).
The ESRB applied for approval back in July 2023. It also claimed that the technology confirms the photo's subject is over 25.
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