"Its founders announced in a November blog post that Sierra has hit $100 million in annual recurring revenue. Driving the news: "More countries, more regions ... there's a lot of interest in what we built," Bavor told Axios' Ina Fried. Catch up quick: Sierra announced earlier this year that it closed a $350 million funding round led by Greenoaks Capital that valued the startup at $10 billion. That came after Axios scooped the news of the impending deal."
"The startup's rapid rise signals how businesses are embracing AI agents. Deloitte predicted last year that in 2025, 25% of companies that use GenAI would launch agentic AI pilots or proof of concept, and that the number would grow to 50% in 2027. Still, the industry hasn't settled on a clear consensus on how to build and deploy them. Sierra is betting on a model that starts by focusing on support and customer service needs."
Sierra reached $100 million in annual recurring revenue and closed a $350 million funding round led by Greenoaks Capital that valued the company at $10 billion. Founders reported growing international interest and expansion into more countries and regions. The company's rapid growth reflects rising enterprise adoption of AI agents, with Deloitte forecasting substantial pilot and proof-of-concept launches through 2027. The industry remains unsettled on standardized approaches for building and deploying agents. Sierra is prioritizing a model focused on support and customer service use cases as its initial deployment strategy.
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