Every time I visit my mom, I'm met with the same request. 'Could you explain what it is that you do again for work? I tried to explain it to a friend, but they didn't understand.'
Only one-third of CEOs could detail what their CDO (Chief Design Officer) oversaw at the company. In other words, 66% of CEOs couldn't say what their CDO actually did, or how that success should be measured.
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