The Bush-Obama Blueprint That Gives Biden Hope for '24
Briefly

We saw a weakness we knew we could exploit to our advantage... in a close election.
Mr. Obama recast his campaign away from his first-term record and set out to discredit his opponent, Mitt Romney, as a wealthy businessman unsympathetic to working-class Americans.
But both moved to take full advantage of polls that showed them in trouble, recasting their campaigns...and focusing on the vulnerabilities of their opponents.
Read at www.nytimes.com
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