Opinion | Joy' Is Working for Harris, but Can It Close the Deal?
Briefly

Frank Luntz asserts that Donald Trump could secure the presidency if he adopted a more reserved approach. This perspective suggests that Trump's continual public engagement may hinder his electoral chances by alienating potential voters. He emphasizes the importance of connecting with voters to solidify support, especially from those who are undecided. Both candidates face challenges in articulating a relatable narrative to the electorate.
For Kamala Harris, establishing genuine connections with the final 5 percent of undecided voters is crucial for her electoral success. This connection goes beyond merely presenting policies; it involves forging a relationship that resonates personally with voters. The quote posits that Harris must overcome potential apprehensions to articulate her positions effectively and connect with those who still harbor uncertainties about her.
The contrasting perspectives on candidate familiarity reveal a significant gap in public perception between Harris and Trump. As a quarter of voters indicate they don't know enough about Harris, it highlights an urgent need for her campaign to bridge that gap. The mention of Mitt Romney's experience illustrates how a lack of connection can lead to electoral defeat, particularly when a candidate's status is seemingly close to that of a rival.
The current polling indicates that both Harris and Trump have nearly equal opportunities for victory, illustrating the tight race. This suggests that the outcome may hinge on how effectively Harris can communicate her evolving positions and instill a sense of familiarity and trust among voters. As Harris's 'campaign of joy' was expected to propel her upward, continued engagement and transparency are essential for solidifying her lead.
Read at www.nytimes.com
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