""Whenever we need parts for our brewhouse or tanks or a mill or something, we have to buy it from the manufacturer in Germany, and it's a 50% tariff right now," Cilurzo said."
""You'll see a lot of breweries who have their own food truck now or add in a kitchen because, really, they're looking to bring people in and have them stay for longer, create an experience," she said."
""I didn't get to say goodbye," the 42-year-old mother said at a news conference Tuesday in Sacramento. "It all happened so fast. This has been one of the most painful experiences of my life.""
Small brewers are struggling with increased costs and tariffs, particularly on materials like aluminum and barley. The Covid pandemic has exacerbated these issues. To adapt, many craft breweries are enhancing their brewpubs by incorporating food trucks and kitchens, focusing on creating a longer, more hospitable experience for customers rather than just serving beer. This shift reflects a broader trend in the industry towards hospitality and customer engagement.
Read at Kqed
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