""I think back to 2016 when Colin Kaepernick took a knee to protest racial injustice and police brutality ," he told The Ingraham Angle on FOX News. "Goodell had a problem on his hands back then and he asked how do I get out of this and keep making the tens of millions of dollars a year that I make in a predominantly male, Black league. So he goes, 'Well, maybe JAY-Z will do it.' I respect his music and his hustle, but he seems kind of like a DEI hire.""
"Kid Rock then attempted a rambling segue to how the league office used to be classified as a not-for-profit organization until the time of mumble mumble (it was 2015, more than a year before Kaepernick took a knee during the National Anthem). He also called the NFL's back-to-back selections of Kendrick Lamar and Bad Bunny as halftime performers a "middle finger to conservatives, to the MAGA crowd, to my base, everything." If you'd like, you can watch the segment below. On Sunday Kid Rock headlined Turning Point USA's alternative halftime show. The off-kilter event had viewers wondering if he was lip-synching, but Mr. Rock clarified that no, he was just " out-of-sync." Though since the show was pre-taped, you have to wonder why he didn't just re-tape it."
Kid Rock labeled JAY-Z a "DEI hire" by the NFL and commissioner Roger Goodell, linking the claim to Colin Kaepernick's 2016 national anthem protest. He suggested Goodell recruited JAY-Z to manage backlash and protect league revenue in a predominantly Black player base. He criticized the NFL's consecutive halftime bookings of Kendrick Lamar and Bad Bunny as antagonistic toward conservatives and his political base. He headlined Turning Point USA's pre-taped alternative halftime show, which prompted lip-syncing speculation that he dismissed as being "out-of-sync." He also questioned the league's historical nonprofit classification in the broader critique.
Read at Consequence
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