Zillow's collaboration with HUD aims to empower communities of color by increasing awareness and access to pre-purchase housing counseling, essential for overcoming systemic barriers.
Jennifer Butler, Zillow's VP of government affairs, emphasized their commitment to transparency and access, stating that they're helping consumers connect with vital resources for affordable housing.
David Berenbaum from HUD praised the partnership, highlighting its importance in expanding access to comprehensive housing counseling services, ultimately supporting families’ housing aspirations.
Since its launch, HUD's campaign has already reached 5 million potential homebuyers and now expects to engage with an additional 8 million through Zillow's platform.
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