The online casino market is valued at $36.69 billion in 2024 and is projected to reach $49.93 billion by 2029, showcasing a Compound Annual Growth Rate (CAGR) of 5.05%. The sector is rapidly expanding due to the introduction of new players and the opening of more markets.
Online gambling appeals to a diverse demographic, with surveys showing that the most active online gamblers in Great Britain are aged 45-54. An estimated 1.6 billion people engage in online gambling regularly worldwide, with 4.2 billion people gambling at least once a year in some form, whether online or in land-based casinos.
Convenience and favorable odds are key drivers of online gambling's appeal. Players enjoy the flexibility of playing favorite games from anywhere, at any time, without the need to visit physical casinos. Over 60% of surveyed gamblers are attracted to new online casino operators due to the favorable odds and high payout percentages they offer.
Technological innovations have revolutionized the online casino industry, with online gambling on smartphones, PCs, and tablets becoming increasingly popular among young people. Maru survey platform reports a significant 33% of all bets in Canada are now being placed online.
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