Media Briefing: How publishers spent summer 2024
Briefly

This summer, digital publishers aggressively sought new revenue streams by signing content licensing deals with AI companies, signaling a shift in industry dynamics that will influence their future strategies.
Notably, while some publishers embraced new revenue-sharing models like Perplexity AI’s ad revenue share, others resisted, indicating a divide in how the industry navigates partnerships with AI.
Read at Digiday
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